Every day more and more SMBs are redesigning their websites so they’re responsive. In fact, most successful businesses have responsive sites.
You may be asking why your company should invest in a responsive site, how it can actually help your business and what happens if you don’t make the move.
Take a look at these compelling benefits and decide for yourself.
Basically it’s a way of designing your site so it provides an optimal and enjoyable user experience for your clients, potential customers, and leads, across a wide range of platforms i.e. across all digital devices like smartphones, iPads, tablets and laptops, and desktop.
Unlike dated archaic websites, your responsive site will optimize its content, text, images, CTA features etc. and adjust the size accordingly depending on what device it’s being viewed on. No more annoying zooming in, scrolling, resizing and panning. It’s super easy to view and read.
It’s common knowledge that mobile usage will continue to not just grow, but skyrocket in the next little while. You can definitely expect your clients and potential customers to be looking to access your site on a mobile device. Here is a list of benefits that will convince you to go responsive:
Business today operates in a speeded-up digital world so it’s imperative your company provides customers with the best online experience possible. With increased demand for media rich mobile Internet and apps, having a responsive site gives your company the edge over your competition. With responsive, you’ll not only provide your clients and potential customers with a great user experience, you’ll also benefit from better organic rankings, more mobile traffic, and ultimately more revenue.